Rob Boynes

Rob is a globally experienced design leader and product designer with a focus on User Experience and product innovation. He works primarily in early stage companies, from Zero to One startups to Series B+ scale-ups and has experience as both advisor and practitioner. 

Currently he is VP of Design for, a series B scale-up that works heavily in the millennial advocacy space. There he oversees global product and marketing design teams across multiple product verticals including marketplace, travel, sports and entertainment. He is based between London and Los Angeles. 

Prior to this he led special projects at Citymapper, overseeing the conception and launch of SmartBus and SmartRide along with aligned software, app and open data projects. Before Citymapper he was the VP of Design at Sonr - a globally distributed NLP/ML SaaS startup based between San Francisco and New York where he oversaw product from initial conception to final acquisition.  

He joined Sonr after he was Design Director at Contentment, a SaaS startup focused on responsive digital content products that reached early pre-B Round acquisition. As well as startups, Rob has extensive media experience having been a Creative Director focused on global product, content, brand and storytelling at MTV, Dennis Publishing, Future and Haymarket. 

He was also a design consultant which, alongside founding his own successful agency Fought & Won, which allowed him to create and launch innovative and award winning digital products for a wide range of clients including the Home Retail Group, Edition Hotels, the Institute of Physics and the Economist Group.

He speaks and writes regularly as an design leader for international conferences, agencies, publishers, incubators and investors in the UK, US and Europe. 

You can find out more information about his work history here.